I dunno...teasing Delta's renaming of Basic Economy to Delta Main Basic as "eliminating Basic Economy" sure sounds like completely getting the story wrong to me.
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And when it goes wrong these days the odds are much higher it *really* goes wrong.
I bet they still try to do the upsell at the end. Some people (me, probably) are going to be more receptive when it's time to actually fork over and make the purchase, versus when I'm starting shopping around.
They talked about it in November’s investor day