It's internal: trying to keep voters who aren't openly pro-Z yet from going to the radically pro-Z BSW (sleeper agents from the occupation days). He'll lose as many to the other side, but that's OK because he'd rather be the russophile in a moderate coalition than the moderate in a pro-Z coalition.
It is almost like when the Sales VP, who never talked to the customer, gets nervous and starts lowering the price before the customer’s Head of Procurement even asked for it.
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