TKO Group Holdings, parent company of WWE and UFC, is bringing PBR, On Location, and IMG into the fold soon. The entities intend to show off that combined strength with a joint WWE/UFC/PBR event happening in Kansas City in late April across five days. https://frontofficesports.com/tko-stock-is-surging-a-wwe-ufc-pbr-combo-event-is-next/
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