People often think it's "the plot" that makes people invested, but it's the human element.

If your OC does something weird or relatable or weirdly relatable, tell people about it. I get a lot of traction talking about how much OC likes cats. People just like to feel connected.
The "but my webcomic/web animation series/book/indie game isn't ready yet—how will people get attached to my OC in advance?"-answer…

…is yapping about non-spoiler info. Or spoilery info if you're based enough/can package it in an out-of-context way.

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