New survey findings published today from over 1,000 Taylor Swift fans on their vinyl record consumption, listening habits, and environmental sustainability attitudes. Interesting differences between why Gen Z buy vinyl vs. a more traditional middle-aged demographic 🎵🎵🎵👀
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UofGNews
New @uofglasgow.bsky.social research led by @uofgartshums.bsky.social @profmattbrennan.bsky.social Brennan & @uofgengineering.bsky.social Dr Graeme Hunt reveals changing vinyl consumption patterns among Taylor Swift fans with 25% open to eco-friendly alternatives.
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