New paper finds that what people pay attention to on social media (click “read more”) is 7x more politically diverse than what they publicly engage with (“share” or “like”). Measuring likes and shares alone misses the attention and search process!
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Christopher Barrie
📄NEW PAPER📄
Ever wondered content people actually pay *attention* to online? Our new research reveals that you likely pay attention to far more varied political content than your likes and shares suggest
Ever wondered content people actually pay *attention* to online? Our new research reveals that you likely pay attention to far more varied political content than your likes and shares suggest
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