How to Fight (and Win) an Information War @peterpomerantsev.bsky.social
https://youtu.be/sgHHRVH0NFo?feature=shared
https://youtu.be/sgHHRVH0NFo?feature=shared
Comments
2. Direct those strong negative emotions against your target
3. Create identity/community that excludes your target, but includes their supporters.
2. Suggest using "disgust" appeals: corruption, perfidy, self-dealing, self-interest, degeneracy, pollution of values.
3. Honest Americans believe..., we good Americans know..., America's values are... (in such a way that it boxes out what's identified in #2)
And I hate it here.