As a marketer, personally, that's why I never bothered to get onboard the "layout" method. It's just not practical in the long run, and when you're trying to run a brand, longevity is a concern lol
I hate that this happened (poor SocMed managers!) but if it hastens their exit from that platform or even makes them start looking for new options I wouldn't be sad...
I know this meta nonsense and US TikTok ban is going to be hard for promo, but at least TikTok wasn't where a lot of their promo was done. Looks like they'll have to redraw the map again to stay in touch, but I have faith.
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But I think of how simple it was when they got their first social media win and boy, things have gone downhill since then.
It's really hard on all the small creators. What a world...