We're backing corporations with a backbone, and that understands diversity is what makes this country great! We want and need DEI. It's not affirmative action.
In addition to scuttling their DEI, last year Target caved to pressure about their in-store PRIDE displays, to the point they were basically hiding and removing merch. Capitulating to bullies, in other words, abandoning their LGBTQIA+ customers. 🖕🖕
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People are now flocking to Costco.