🙄🙄🙄 come ON
Here’s the thing: encouraging green consumer action is futile if upstream actors’ don’t behave in line too
Sustainability is a system
Recycling behavior and sustainable waste disposal needs a systems lens ♻️
🔗 https://www-cbsnews-com.cdn.ampproject.org/c/s/www.cbsnews.com/amp/news/starbucks-plastic-cups-recycling-trash/
Here’s the thing: encouraging green consumer action is futile if upstream actors’ don’t behave in line too
Sustainability is a system
Recycling behavior and sustainable waste disposal needs a systems lens ♻️
🔗 https://www-cbsnews-com.cdn.ampproject.org/c/s/www.cbsnews.com/amp/news/starbucks-plastic-cups-recycling-trash/
Comments
Genuinely curious, as I'd like to discuss these kinds of studies in class!
Only 4 cups were even taken to sorting facilities where contaminated items are separated out. They argue this means they weren’t sorted away from the other cups.
But I think your point is still a good one - good eye
Let’s think about how we can incorporate systems thinking into green consumer work.
But, system change could reduce 80% of plastic pollution by 2040
This would save $70BN for the US Gov
It would foster a 25% reduction in carbon emissions annually
👏Let's👏think👏about👏plastic👏consumption👏through👏a👏systems👏lens👏
📉 Reduce
🔁 Substitute
♻️ Recycle
🗑️ Dispose
🔗 https://bit.ly/3OBtumA
🛒 Consumers
🛍️ Brands
♻️ Waste companies
🏛️ Governments
Environmental behavioral scientists should be taking a wider lens here. Let's build a behavioral systems database for sustainability.