In a new paper we analyzed 43,932 randomized news headlines and found causal evidence in support of the out-group animosity hypothesis:

Negativity about out-groups boosted engagement by 14.1%, compared to just 1.6% for negativity about in-groups.
https://osf.io/preprints/psyarxiv/h3cn5_v1?view_only=
Post image

Comments