i think it’s not that “choosing a server” is confusing to non-technical folks — it’s more that it does not have the same kind of consequences as on mastodon.

on mastodon, choosing a server is like choosing where to build a house. on bluesky, choosing a server is like choosing an internet provider.
Yeah, so this is one of the things where Bluesky decided that the Mastodon approach of having people pick a server before they sign up doesn't really work for most non-technical people… a large % of people just decide they don't have time for this and give up.

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