A loud protest can feed his need for attention, but turning away denies him the thing he wants most: legitimacy. To turn your back is to say, You are beneath even our anger. You do not matter.
It is an act of strength, of community values over individual spectacle. And it is exactly what should be done to someone who has so thoroughly dishonored the position he seeks to reclaim.
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In the case of Trump’s State of the Union, this action would be an unmistakable message. He thrives on chaos, manipulation, and lies.