🧵 This is the story of how we helped Marcy Kaptur win re-election in the closest race in the country. We joined her team in October 2023 to grow her online fundraising apparatus and provide extra support to the campaign across online channels. - ThreadSky

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amirsalehzadeh.bsky.social • 94 days ago

🧵 This is the story of how we helped Marcy Kaptur win re-election in the closest race in the country.

We joined her team in October 2023 to grow her online fundraising apparatus and provide extra support to the campaign across online channels.

Comments

amirsalehzadeh.bsky.social•94 days ago

Redistricting drew Congresswoman Kaptur into a seat Donald Trump won by 3 points in 2020 (and won again in 2024), and thus a top target for the NRCC.

amirsalehzadeh.bsky.social•94 days ago

Our first order of business was to re-engage a large swath of her dormant list – so we partnered with Grassroots Analytics to identify and target the highest propensity donors to reengage.

amirsalehzadeh.bsky.social•94 days ago

Through a rigorous testing process, we found a content mix that would deliver high-quality content while bringing dollars in the door.

amirsalehzadeh.bsky.social•94 days ago

In the 14 months we worked with Marcy’s team, we raised nearly $500,000 from online contributions, a notable increase in email and text categories. Specifically, we were able to increase text revenue for Marcy Kaptur by 38.48%.

amirsalehzadeh.bsky.social•94 days ago

Learn more about what we did for the Congresswoman, and how we could help you too! https://kineticstrategies.us/case-studies/marcy-kaptur/

wayneh.bsky.social•90 days ago

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