Streaming is a colossally stupid model of wholesale media consumption. Before the end of net neutrality and rise of "corpnet", it compared to "cable access" at best, with random people just making & sharing whatever they wanted. But of course these giant companies won't be told "no".
I don't think I could tell you about any Netflix movie I randomly watched, not even the ones that I like, and I *usually* force myself to pay attention to movies.
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This is despite the cloud provider's expenses largely being irrelevant to bandwidth.
If anything, streaming reset the countdown and delayed it a few years before devolving past the previous point.