I absolutely believe the Dems didn’t flip a single solitary county, 100%, they had a total limpdick campaign and voters outside the bluest of blue areas resoundly rejected them. If the Dems wanted to win they needed to find a way to message to rural America. They did not and here we are.
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90 million couldn't be bothered to vote (some were prevented) so there's that.
In 2016 Cambridge Analytica proved that leaning slightly on the scales in close elections is enough.