Honestly, it's a lot like Twitter about a decade ago. So yeah...text mostly, but plenty of people post media or links. Have you discovered starter packs yet? It's a good way to find people to follow: https://blueskydirectory.com/starter-packs
Yeah, just put in some search terms of stuff you're interested in, and you'll get a list of starter packs. Each one was submitted by some other user, and they're sort of grouping people who create content in that area of interest.
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