SEOs in 2011: "Trick the machines to rank #1!" 🤖

SEOs in 2016: "Forget machines, write for humans!" 👥

SEOs in 2025: "Optimize for AI & RAG! (and humans... for now)" 🔄

SEOs in 2027: "Now we use AI to trick different AI to be the preferred answer in every chat, voice & TikTok search" 🎪