the really major ones did it well even if it was a bit overdone early on because they actually thought it through and made the designs lively in other ways, notably Metro with its use of motion and iOS 7 with its use of vibrancy and springs
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but the issue is that everyone else who followed suit just looked at these designs from a very superficial point of view without considering what made them Actually Work and so you got dead and low-effort slop
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It made smaller devices like the Lumia 520 feel a lot bigger, not too much info, not lacking either.
Wish there was a timeline where Windows Phone was a contender in the Android/iOS battle.
Although I wouldn't want to think of Windows Phone 11 's UI