Here's how I'm going to approach defining our target audience:
1️⃣ List paying customers (ignore low-value ones)
2️⃣ Scrape their sites for homepage title, description & content
3️⃣ Use AI to categorise industries/markets
4️⃣ Output to CSV and analyse to spot patterns
#MarketingInPublic
Thoughts?
1️⃣ List paying customers (ignore low-value ones)
2️⃣ Scrape their sites for homepage title, description & content
3️⃣ Use AI to categorise industries/markets
4️⃣ Output to CSV and analyse to spot patterns
#MarketingInPublic
Thoughts?
Comments
https://justinjackson.ca/product-market-fit-survey
But once done, what you're talking about is the key next step (i.e. validate assumptions by talking to customers in those markets)
Primary Market: Thought Leaders and Educators:
e.g. industry experts, professional trainers, business consultants, and knowledge-sharing orgs
Secondary Market: Mission-Driven Advocacy Groups
e.g. nonprofits, social causes, grassroot orgs