She wasn’t the candidate until 100 days before the election. It takes campaign longer than to hone their message. If there had been time for a primary who knows if she would have been the pick instead of the only choice last minute. Your MAGA family was going to vote Trump no matter what.
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Boxing 101: match the boxer with the opponent.
Concrete messages, repeated over and over, and simple language focusing on the issues MAGA cares about.
He forced the ascension of Harris. She was viable & would have been good. But... bigotry won.
Newsom had everything to match the time, assertiveness, experience, speaking skills, directness and don’t underestimate looks.
There WERE real campaign finance considerations that forced things. Biden staying in the race hurt other people as alternatives.
Do you see him as a 2028 candidate?