This goes especially for the first screenshots which are shown when someone mouse-overs your game's thumbnail on other parts of Steam.
I think the first screenshots should indicate the genre (HUD can help a ton!), show the core pillars of the game, and show variety.
It's like a trailer in stills.
I think the first screenshots should indicate the genre (HUD can help a ton!), show the core pillars of the game, and show variety.
It's like a trailer in stills.
Reposted from
Dora Breckinridge
Unsolicited advice for indie game devs setting up their own Steam pages and marketing materials in general is to ensure there's more going on in your screenshots than your characters just standing in front of scenery. Show off movement! A weird camera angle! A bit of dialogue or interaction!
Comments
-Trailer
-Screenshots
-Capsule Description
-Long Description
Look at Dredge's page. Everything essentially says: "Fishing game with [expected fishing stuff] but it's dark and mysterious.
[genre]
DREDGE is a single-player fishing adventure
[hook]
with a sinister undercurrent.
[anchors + mystery/hook]
Sell your catch, upgrade your boat, and dredge the depths for long-buried secrets. Explore a mysterious archipelago and discover why some things are best left forgotten.
1. Fishing game
2. Game loop mini game example
3. Exploration example (with HUD)
4. Buy/Selling HUD
Only thing I might change is to have a more supernatural-looking shot somewhere in screenshot 2-4.
On the store page, 5 is a bit mysterious, and 6 has birds with glowing red eyes.
Compare:
1. Fishing
2. Cosmic horror
3. Single player story
4. Fish variety
5. Upgrades
6. Exploration
1. Fishing
2. Fish variety
3. Upgrades
4. Exploration
4. Single player story
6. Cosmic horror