The purpose is for the AEW roster to unite against him and stop their infighting and drama. He wants them to focus on saving their company instead of burning down each other, and he'll burn the whole company down to unite them if he has to. How is this not clear? Why must he hold everyone's hand?
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I get what you're saying, I just feel like he *has* pretty much beaten the drum for months at this point (and apparently I'm not alone based on similar comments). Not sure what else he can say.