I’ve been thinking about this tension lately- Trump gets credit for grabbing attention well, but a key story of last cycle is his strength with low-engagement folks.

One way to resolve this is that making news might sort of sieve-like; you need to be constantly high viz everywhere to get through.
Reposted from Dan Hopkins
I agree w/ @ezrakleinbot.bsky.social that attention is a critical political currency, but also think it's noteworthy that Trump's GOP is especially strong with lower-turnout voters, who pay less attention to politics.

The attention Trump draws may not always help him.

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