Fascinating investigation of podcasts, which are woefully under-studied as a media platform.
Reposted from
Davey Alba
NEW: My colleagues & I analyzed nearly 1.3k hours of footage (>2k videos) from nine wildly popular podcasters and streamers on YouTube to understand how they helped lift Trump to power. Now that he's back in office, the broadcasters are well-positioned to help build support for his political agenda.
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