In times of tight public budgets, #sponsoring is all the more important for financing conferences. But I don't want to turn my conferences into a bazaar. Four tips for finding suitable sponsors, without commercialising your own scientific event beyond your values. #eventprofs #conferencemanagement - ThreadSky

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conferenceorga.bsky.social • 39 days ago

In times of tight public budgets, #sponsoring is all the more important for financing conferences. But I don't want to turn my conferences into a bazaar.

Four tips for finding suitable sponsors, without commercialising your own scientific event beyond your values.

#eventprofs #conferencemanagement

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conferenceorga.bsky.social•39 days ago

But never forget your own interests. Be upfront about boundaries—e.g., no unrelated ads, flyer advertising, mass give-aways or content misaligned with your values. This ensures alignment and avoids misunderstandings and false expectations.

conferenceorga.bsky.social•39 days ago

Speaking of offers: Write up front what you are offering in return. For example, stands, logo embedding, roll-ups, bags, etc.

And don't forget the price tag!

conferenceorga.bsky.social•39 days ago

Think about the interests of your sponsors. At the end of the day, they want to sell something. They don't do that in the back corner that nobody visits. E. g. offer stands in the middle of the poster sessions or at the catering. Or simply ask them what services they want.

conferenceorga.bsky.social•39 days ago

The most interesting thing for your future sponsors is the group of participants. Communicate who is attending your conference. Not just the sheer number of guests, but also the research specialisms and tracks/topics. Sponsors value knowing if their customer base will be present.

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