I'm not an expert by any means, but I believe it means they start out a video with something that you might not be interested in and then will interrupt and add their own commentary at some point?
It's more like saying the poster of the stitch is going to add commentary/context. The original post doesn't have to be something uninteresting. However, noting "incoming stitch" is essentially a way for the poster to let the viewer know that there is imminent interjection.
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