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danielwfiller.bsky.social
Experience Design Leader. Obsessed with design, innovative technologies and the sport of hockey. Opinions are mine, not of my employer. danielfiller.com
58 posts 62 followers 205 following
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Posts 8 Comments 42

I stand with Ukraine. 🇺🇦

submitted 6 hours ago • 0 comments

“The question of whether design is necessary or affordable is beside the point. Design is inevitable. The alternative to good design is bad design, not no design at all.” — Doug Martin

submitted 12 hours ago • 1 comment

I don’t buy the argument that AI is tech in search of a problem. Innovation is about adding value in novel ways. LLMs unlock new capabilities—enabling us to solve real problems in ways we couldn’t before. Sure, there will be crap. But there will also be plenty of innovation.

submitted 19 days ago • 0 comments

Starbucks has lost its way. Forcing people to buy something isn’t the answer. But I digress… 👇

submitted 44 days ago • 0 comments

Why again is this a unique structure for software development teams? Perhaps we’ve shifted away from autonomous teams empowered to move outcomes together because of “efficiency.” But this, to me, is the optimal structure for cross functional digital product teams.

submitted 56 days ago • 1 comment

So, why can’t we add controls to control center on WatchOS?

submitted 78 days ago • 0 comments

1/ Many companies rely on Net Promoter Score (NPS) to measure customer satisfaction and loyalty. But is it really the best tool for the job? Let’s explore its limitations and a better alternative inspired by the founder of Superhuman, Rahul Vohra. 🧵

submitted 88 days ago • 1 comment

Starbucks shows what not to do as you scale—it’s the antithesis of Howard Schultz’s vision for cafes. This underscores why brand values and experience principles matter. Lose those, and you lose sight of why you exist.

submitted 92 days ago • 1 comment