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jkleske.bsky.social
Helping people look smart in the future, johanneskleske.com
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“Everybody who's not a leader, please clear the room.” buff.ly/4wcOkJF

GLP-1, mRNA, CRISPR—the scientific arsenal expands while healthcare's imagination contracts. The limiting factor isn't technology but our capacity to envision radical transformation. Technology isn't your bottleneck. Your thinking is.

What story are you telling about the future? Better yet—what story is your customer telling? The gap between these narratives represents your strategic vulnerability. Close it before someone else does.

The ATM approach to innovation: Most providers Avoid crucial decisions, Talk endlessly about change, then frantically Mimic first movers when it's already too late. Break this cycle.

Control your images of the future—or others will do it for you. Sam Altman's AGI narrative isn't inevitability; it's strategy. What alternative future could better serve YOUR values?

German corporate mindset: “Wait and see,” then “copy and paste.” Result? Perpetually playing catch-up. The alternative? Critical foresight—asking deeper questions, finding your own path forward despite the risk.

Your strategic blind spot? Those “future imaginaries” you take for granted. Every AI strategy starts with unquestioned assumptions. Critical futurists ask, whose values and agenda are embedded in your roadmap?

The future isn't fixed—it's performative. The more we collectively repeat narratives about AI, the metaverse, or crypto, the more likely they materialize. Who benefits from the future you're buying into?

“AI first” is not a strategy. It's a PR campaign.

Want to know why the German economy is in shambles? The fact that we're discussing fixing it by working longer might give you a clue.

I was at Koro yesterday, doing an interactive session with the employees about futures work. Here are some of the approaches we discussed:

The mistake in most futures discussions? Focusing on what we fight against rather than what we fight for. Car-free cities aren't about loss—they're about children playing freely, trees replacing parking lots, and culture in spaces cars once dominated.

Performative futures are dangerous—if we keep saying “X is inevitable,” we start behaving as if it's already happened. Such behavior shapes reality to make that future more likely, often without conscious intention.

Most “vision statements” fail because they lack narrative richness. Don't tell me you imagine “a healthy society”—show me what breakfast looks like in that world. Make it close enough to reality that I can taste it.

Present futures vs. future presents—the future already exists in our heads as expectations, hopes, and anxieties. This phenomenon shapes our behavior more profoundly than any “actual future” ever will.

Every organization has an implicit relationship with the future that profoundly shapes its culture and behavior. Yet most remain unaware of this influence, leaving a powerful force unexamined and unmanaged.

Anxiety about the energy consumption of AI is weird. We tend to focus too much on tools like ChatGPT, which consume significantly less energy compared to other AI technologies. The emphasis needs to shift from individual usage to broader systemic reforms. #Sustainability

“⁠But for progressives to focus their attention on that maniacal strain of the current far-right is to my mind an evasion of the rather more unsettling fact that Trumpism as a whole may have the attraction that it does not because it promises the ‘end times,’ …”

And Germany goes, “Bad leadership? Hold my beer …”