Profile avatar
joon.bsky.social
Making sense of sports • Journalist • Formerly: ESPN, B/R, WaPo • Born in Seoul 🇰🇷 Bred in Boston • [email protected] 📍New York City
46 posts 4,504 followers 102 following
Regular Contributor
Active Commenter

The Red Sox trade of Rafael Devers wasn't just about beef with chief baseball officer Craig Breslow. It was a rupture of an organization that has quietly been unraveling from the inside since the trade of Mookie Betts. For @yahoosports.bsky.social: sports.yahoo.com/mlb/article/...

Definitely a men's sports centric read but many of the same fundamental issues are at play in women's sports, including the split of media rights and especially private equity investment (I'd argue more concerning on the women's side bc it's far earlier in a league's lifespan).

Sports was one of America's most accessible forms of entertainment. Now it's paywalled, splintered and sold to the highest bidder. Fandom isn't being nurtured. It's being mined. For @nytopinion.nytimes.com on on the state of sports, and what it says about America: www.nytimes.com/2025/06/16/o...

It’s insane that the Red Sox gave a long term deal to Rafael Devers in part because of the enormous backlash to the Mookie Betts trade, and this where the situation ends, with a shocking trade to the Giants. This is an organizational failure on so many fronts that Devers is gone

One of my favorite things about Boston is that when the Red Sox call up their top prospect, it legitimately feels like a national holiday. The city’s vibe changes. The weather for the game sucks, but Fenway is mostly packed. Everyone stood up for Roman Anthony’s first AB.

This Red Sox team is aneurysm inducing. Feels like the team is trying to juggle too many things at once and have it all. Developing multiple young prospects at the same time while trying to compete. Spend money but don't go all the way in on top-level veteran players.

NEW VIDEO, Kylian Mbappé finally got his Real Madrid dream. But instead of being crowned the next global icon, he’s fighting to stay relevant. This is the story of a dream clashing with reality— and why it’s not working out. youtu.be/SKxpArcyJMY?...

My lovely fiancee wanted to get me a LeBron Barbie for my birthday, but got scammed on eBay. Haven’t been able to stop laughing about the differences between the two dolls.

Knockoff jerseys are getting better. Real jerseys from Fanatics are getting worse. I bought a $30 TikTok bootleg, a $130 eBay fake, and a $190 Fanatics jersey to figure out how this happened — and what it says about being a sports fan today youtu.be/R50ghOfQPXY?...

NEW VIDEO: The slide of Sheduer Sanders set off a circus People blamed Deion. Scouts cited tape. An NFL exec told me Shedeur didn’t want to talk to teams outside the Top 5. But the fall was more than football. It was about what the NFL expects a QB to be youtu.be/LFI_c2Ifveo

NEW VIDEO: LeBron is a billionaire, but even he’s out here watching sports on StreamEast. Watching sports was simple. But blackouts (inc. playoffs!), too many apps and rising prices are the tip of the iceberg. New video on why it’s so hard to watch sports: youtu.be/9fgkmIanDkk?...

Working on a video about how frustrating it is to watch sports now — cable, blackouts, streaming services If you’ve got a rant, a funny moment, or anything in between — I want to hear it. Reply with a post or send a video (email open). The best responses will be featured!

Working on a video about how frustrating it is to watch sports now — cable, blackouts, streaming services If you’ve got a rant, a funny moment, or anything in between — I want to hear it. Reply with a post or send a video (email open). The best responses will be featured!

When Lionel Messi joined MLS, he launched an energy drink, signed a revenue-share streaming deal and did publicity stunts. The playbook was familiar — Jake and Logan Paul wrote it. New video on how creators are rewriting the rules of sports stardom: youtu.be/d92b5qzjrQU?...

NEW PODCAST: Life after ESPN: The guest is @joon.bsky.social. We discuss why he sees big opportunity in sports content creation on YouTube; how to build content away from a legacy outlet; and being let go by ESPN. link.chtbl.com/SportsMediaP...

Good podcast coming Monday. The guest is @joon.bsky.social. We get into what he wants to do as a YouTube creator when it comes to sports and how to navigate the profession after you've been let go by ESPN. To subscribe: link.chtbl.com/SportsMediaP...

NEW VIDEO: I’ve spent years dishing hot takes everywhere from the cafeteria to ESPN. But I never stepped into the shoes of a pro athlete … until now So I faced social media’s favorite reliever Adam Ottavino, and it changed how I watch sports youtu.be/yfSDLaLu21U?...

WATCH THE WHOLE THING

NEW VIDEO: I’ve spent years dishing hot takes everywhere from the cafeteria to ESPN. But I never stepped into the shoes of a pro athlete … until now So I faced social media’s favorite reliever Adam Ottavino, and it changed how I watch sports youtu.be/yfSDLaLu21U?...

In June 2023, ESPN laid me off from my dream job For two years, I wasn’t allowed to write, appear on TV or start a YouTube channel So I sat back, and watched sports as a fan And what I learned about the state of sports shocked me 🧵Thread

It’s hilarious how sports analysis these days often sounds so much like a high school algebra class, and then you see someone like Victor Wembanyama and all you can say is “wow that dude is so tall”

How the meat gets made

This app could really change how we listen to Get Low by Lil Jon