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mooncat.games
your friendly marketing and publishing companion in the games industry 🐾 mooncat.games
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πŸ”” The February edition of The Launchpad is live! This month we talked all things Steam Nest Fest (and is it even worth it), social media trends to keep an eye on, and what indie game campaigns we loved at the start of this year. Check it out on Substack:

need date ideas for the weekend? here's three cute activities in the Garden, perfect for lovers or besties πŸ’ #indiegamedev #gamedev #cozygame #godot #co-op

You can now play our extended demo as part of Steam Next Fest! Go check it out and let us know what you thinkπŸ₯Ά πŸ•ΉοΈ store.steampowered.com/app/1275550/... #SteamNextFest #indiegame #indiedev

PRESS & CONTENT CREATORS! πŸ‘‹ Arctic Awakening has crash-landed in the icy depths of Steam Next Fest and you can play the excellent expanded demo right now: store.steampowered.com/app/1275550/... go go go!!!! shares appreciated 🀍

Our indie game in 15 seconds. ❄️ New demo in Steam Next Fest this week! #screenshotsaturday #indiegame #indiedev

Another new blog post this week! πŸ”” Our Brand Marketing Manager, @katbyday.bsky.social , explores tips and tricks on how to create an effective marketing plan for your indie game - from figuring out your audience to creating a timeline for launch πŸ˜‰ https://buff.ly/41nONz3

New blog post alert πŸ”” From our Influencer Relations Specialist, @justkaalin.bsky.social , this week we're exploring the pros and cons of Paid vs Organic influencer campaigns! When to choose which, dos and don'ts, and more! Check it out: https://buff.ly/4hBKVjV

u know what's better than love: DISCOUNTS! roses wither, but a good deal? it's 4ever 😎 The Garden Path is 30% off on Steam so get ur better-than-love sale nowπŸ‘ store.steampowered.com/app/1638500/The_Garden_Path #indiegamedev #cozygame #gamedev

spend valentine's day in the Garden's πŸ’—CO-OP UDPATEπŸ’—, out now on PC. find a bouquet of features like: 🌷arranging flowers 🀝holding hands 🍾decorating with new items like a wine bottle candle πŸ‘€ don't forget the 30% discount on Steam! 🌸 store.steampowered.com/app/1638500/...

may the lord show mercy to those community managers πŸ™

It's #WishlistWednesday so we're showing off Remnants of the Rift, a real-time (with pause!) roguelite set in the rift between dimensions! Wishlist and follow the Steam page for some exciting upcoming news πŸ‘€ @bromiodev.bsky.social πŸ”—https://buff.ly/3VHYtkT

happy monday content creator friends! πŸ‘‹ it's a great day to sign up for our brand-new mailing list to stay in the loop about upcoming games, get early access to codes, and even get some sponsorship opportunities coming your way! tell your friends and head to mooncat.games/influencers to sign up πŸ’›

One of the things we hear a lot is what to do when you're early in development and might not have much to show for your indie game. Do you start on marketing or wait until later? πŸ€” Check out the blog for how to make the most out of limited assets: https://buff.ly/4jJifqt

happy monday content creator friends! πŸ‘‹ it's a great day to sign up for our brand-new mailing list to stay in the loop about upcoming games, get early access to codes, and even get some sponsorship opportunities coming your way! tell your friends and head to mooncat.games/influencers to sign up πŸ’›

Happy #ScreenshotSaturday gamers! Have you checked out the wonderful Worlds of Aria yet?? @ishtar.games

πŸ””New blog post up! Written by our one and only @piniaart.bsky.social, Community Manager extraordinaire, on how to choose the right social media platform for your indie game (and which ones to avoid of course) Check it out on the Mooncat blog: https://buff.ly/4aRccvT

🚨 Attention indie game devs 🚨 Our little Mooncat is blasting off with a brand new resource for indie devs: The Launchpad newsletter! Join for a monthly round-up of blog posts, insights into the industry, upcoming events, and more - straight to your inboxπŸ˜‰ https://mooncatgames.substack.com/

just when you think a veggie resident won't request more items... #indiegamedev

Looking for some advice on marketing and PR for indie games? We've relaunched our blog on the new website, and we already have a few posts live for you to take a look at! Read it and weep (and join the newsletter for something exciting in a few days πŸ‘€): https://www.mooncat.games/blog

We're proud to have played a small part in sending the wonderful Worlds of Aria out into the world, and now it's out on Nintendo Switch too! πŸ₯³πŸŽ² Codes are available for press and content creators so please drop us an email to GET YOUR TTRPG ON ✍️[email protected] πŸŽ₯[email protected]

We're proud to have played a small part in sending the wonderful Worlds of Aria out into the world, and now it's out on Nintendo Switch too! πŸ₯³πŸŽ² Codes are available for press and content creators so please drop us an email to GET YOUR TTRPG ON ✍️[email protected] πŸŽ₯[email protected]

Worlds of Aria is now out on Nintendo Switch! We're super excited and proud to say that the game is now available to purchase on Switch. Let us know how you roll! 🎲 Trailer πŸ‘‡ youtu.be/YzSufidSaBk #Indie #Gamedev #Switch

it's Wednesday and you haven't added an indie game to your wishlist yet? let's change that Arctic Awakening from @goldfirestudios.com is a twisty narrative game that sees you crash-landing in the Arctic with only a court-mandated therapy bot for company big launch news soon! #WishlistWednesday

Hey press and content creators πŸ‘‹ D&D-like co-op adventure Worlds of Aria is coming to Nintendo Switch on Jan 23rd! You can request codes now for this wonderfully funny dice roller narrated by Laura Bailey! πŸ’Œ Press: email [email protected] Creators: forms.gle/CNmhLhXZEuMk... youtu.be/9qFh_CeaR-g

BREAKING: the toad-ally wonderful first look at Tabbal on bluesky

I am so excited to use the Joy-Con Mouse to play all the incredible point-and-click adventure games you lovely indie devs will bring to the Nintendo Switch 2! GAMECHANGER 😍

Calling all games press! πŸ“’ We're building a new mailing list and we'd love for you to join! Sign up for: - The latest indie game news & press releases from our amazing clients - Opportunities for early game codes, dev interviews & first looks Join our mailing list here: https://buff.ly/3C7qDza

it's been a couple weeks now since the announcement, so I've decided that's enough time to remind you we have a really cute and pretty new website and you should go look at it. okay thx 😘 mooncat.games

It's officially hump day, so I have an important question for you gamers: what productivity or idle games are y'all playing right now? our whole team is obsessed with them and we need more for our wishlists πŸ‘€

Our team has returned to Mooncat Towers this week! We're feeling grateful for the rest we've had, but we're also super excited to get back to work with our wonderful indie game developer clients. We can't wait to show you what we have in store for 2025!

happy new year gamers! what's our indie game wishlist looking like for 2025? πŸ‘€

in 2025 all I want are more cat games. thank you.

Happy #ScreenshotSaturday! Did you see the new winter update yet for The Garden Path? currently trying to get Irma to be my best friend, brb @fromcarrotcake.bsky.social

okay it's that time of year everyone: time to tell me what games you got under the tree this year πŸ‘€

Did you get a new Xbox Series X|S for Christmas yesterday? You've got until next Tuesday to download the Arctic Awakening demo! πŸ™Œ

meowy christmas, gamers 😺 (yes that took me all day to come up with)

this account is actually run by 3 cats in a trenchcoat. they’re just really into video games.

don’t tell my boss, but I’m actually more of a dog person

And that's us off until next week! πŸŽ„β„οΈ While we won't be checking our emails this week, we're all still chronically online (okay some of us more than others) so make sure to follow our Team Starter Pack to stay in touch! Have a Happy Holidays, gamers! https://buff.ly/3Dmel6h