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nikolas-chap.bsky.social
SaaS Founder & Bootstrapper Building @SocialKit in Public (https://www.getsocialkit.com/)
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How early on should you decide on a single use case for your product? We have a clear ICP, but I can't decide if we should a) Position ourselves solely as a tool employee advocacy on LinkedIn b) Position ourselves solely as a tool for founder-led marketing on LinkedIn c) say we do both

We are currently implementing the billing for our new SaaS and I can't decide if we should go with a 7-day trial or 14-day trial... What should you offer when you initially launch your SaaS?🤔

I'm finally restarting my podcast🙈 Who here just reached 10k MRR with his SaaS and is open to sharing the marketing tactics he used to get there?

Question to the SaaS founders: How focused is too focused in terms of marketing channels early on? Is it a valid strategy to pick a single channel and completely ignore everything else until one hits 10K MRR?

Constant reminder I need for myself: Do the basics. Again. And again. Do fewer things better. ... I think I need to get a tattoo of this at some point😅

In 5 minutes I'm going to be testing the alpha-version of my new SaaS startup for the first time. I guess that's an experience only non-technical founders can relate to but damn I am either way to hyped or the three coffees I had are doing their job😅

If you had to (live or death) bring a bootstrapped SaaS to 25k MRR within 12 months, how would you all approach this?

I f*cking hate cold outbound. Why? Here’s my life at doing cold email in 2023: Sending 25.000 personalized emails with a staff of 3 over a six-month period. Hating my day-to-day because I'm hearing f-off from morning till night. Getting a return of a whopping $0.

I just got off the phone with a SaaS founder who started getting DMs from prospects after just a dozen posts... To be honest..., it broke my mind a bit, even though I believe in LinkedIn as an acquisition machine. 🤯 Here are the 3 most important things we can learn from him:

The goal of SaaS marketing boils down to this one thing for me: Getting into the consideration set. Let’s face it—there isn’t a single product category out there that isn’t swamped with options. Customers have more alternatives than they can possibly compare—or even know exist.

I wasted hundreds of hours planning in 2024 🫠 Over the past six years as a founder, I’ve experienced this: Not a single plan ever survived contact with the real world.

My credo for 2025: Do fewer things better.

I am prepping everything to incorporate in the US as a non-US citizen, and I must say... It's not as bad as I thought! German bureaucracy is so nasty that I was afraid it's the same in the US. But hopefully, I'll not get any nasty surprises 😅

I spent 40+ hours researching everything Patrick Campbell (founded & sold Profitwell for 200M+) ever published on SaaS Pricing. Here are 5 insights to nail your SaaS pricing:👇

Created a Building in Public starter pack🥳 If you're an indie hacker or a solopreneur building in public, feel free to join. 👉 Share what you are building in public ❤️Like this post 🔄 And Repost #buildinginpublic #buildinpublic #saas go.bsky.app/B7RuFmy

I'm currently building the "Beta Waitlist" for my new SaaS and decided not to take the typical "Drive traffic & build an email list" approach. Here's what I do instead: I'm as active as possible in communities, on LinkedIn, and on BlueSky to build authentic relationships with people in my ICP.

Created a starter pack for people who work full time jobs by day and are startup founders by night. Let me know if you'd like to join by liking, reskeeting (reposting lol) and commenting on the industry you work full time in and the industry your startup is in. go.bsky.app/KgVaNus

FIRST-TIME FOUNDERS 🚀 Drop a comment if you wanna be part of my starter pack! I’m compiling a list of first-time founders looking to help other first-time founders along the journey 🤝 #buildinpublic #startup