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techprcarm.bsky.social
Align. Advocate. Amplify. Award-winning Comms Leader. Named to 100 @WomenKnowCyber. Mom of One. Fan of Philly Sports and IPAs. Loving the "Golden Age" of being an Eagles fan! Based in DFW. #publicrelations #techPR #cybersecurity #AI #communications
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Earned media is the foundation for authority-based conversion strategies that directly address today's economic concerns. How are you expanding the coverage you earned during #RSAC? Check out my advice in the latest Audacity of Comms. www.linkedin.com/pulse/confer...

🎯 The Audacity of Comms is evolving! Coming soon: THREE PROVEN, QUICK-WIN Tactics instead of roadmaps Four Pillars Assessment to identify gaps ASK CARM section for your burning questions Authority benchmarks worth tracking Personal insights on what I'm learning www.linkedin.com/pulse/meet-y...

🔥 Pre-briefings aren't about blasting your news everywhere—they're about strategic advantage through targeted exclusivity. In my latest newsletter, I share how the right approach improved sales velocity by 28% when prospects engaged with our coverage. www.linkedin.com/pulse/so-you...

I have some insight into why - but still - WHY DOES THIS TAKE SO LONG?! Just screaming into the void.

As with nearly EVERYTHING else - "It's free for me, not for thee." Of course they are going home to avoid their constituents and talk trash on TV.

But paying your fair share of taxes isn't on the table? Oh. Okay.

X engineers clocking in this morning

I just took a break from the day and did some shopping at Costco. I got a great parking spot and got in/out under $200, which is a win. Now, I'm ready to write and I'll probably go for a few more hours. How do you take a break and regroup?

📊 Slick graphs. Soaring social numbers. Press mentions up and to the right. All those metrics that look impressive but... 🎯 Early-stage startups need 6-8 indicators that actually connect to revenue. Let me show you how: The Authority Impact Index™ for Startups ⬇️ www.linkedin.com/pulse/author...

Unfortunately. I'm unphased. Have the day you voted for.

📊 Finally sharing The Authority Impact Index™ - a framework I built to transform how we measure comms impact on business growth & market leadership. "Hesitation is the enemy" so pushing the button now 🎯 Read more ⬇️ www.linkedin.com/pulse/metric... #CommsMetrics #PRStrategy

🚀 "Move fast and break things" might work for product development, but it's killing your market impact. Here's why speed isn't always the answer in tech communications and what to do instead ⚡ Read more in The Audacity of Comms ↓ www.linkedin.com/pulse/why-mo... #publicrelations #PR #comms

If your customer reference program is just a logo collection game, you're doing it wrong. In my latest newsletter, I'm sharing how I led a program that increased deal velocity by 40% by completely rethinking the approach. www.linkedin.com/pulse/your-a... #TechComms #PR #PublicRelations

This happened because of a phishing attack. STOP CLICKING THE EMAILS. www.bleepingcomputer.com/news/securit...

I hoped the President-Elect would pick to run the Department of Housing and Urban Development. I just built a new home and I saw them pour the foundation and everything. I also watched hours of YouTube videos on painting. I feel like I should have at least gotten a phone call. #notfair

Here's the truth - you're missing out if you're not using this type of data to shape your communications and content strategy. 🧩 - Read more in this article I wrote. www.linkedin.com/pulse/great-... #techpr #publicrelations #B2B

If anyone has figured out how to quickly find the people I was following on the other site without doing it manually - I'd love that shortcut!

Whoooo Hey Bluesky! What's going on over here? Nice to meet you all!🙂#firstpost