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theagencyreview.bsky.social
Since 2012, reviewing books relevant to advertising. Which is all of them. Also interviews with people like Sir John Hegarty, George Lois, and others. See for yourself at https://the-agency-review.com
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How one’s changing perspective impacts what one regrets and what one does not. Thoughts from artist #GaryHudson on the second episode of #YoureOnMuteThePodcast: podcasters.spotify.com/pod/show/mar... #podcasts #regrets #mistakes

I found this ppt about the #futureofadvertising I wrote back in #2016 when I was cleaning out old files. The key word is “wrote” as you will quickly discern from the “copywriter design” of it. Maybe if it had pictures people would have paid attention: the-agency-review.com/presentation/

People who dismiss #AndyWarhol as merely a #conman miss the point that them dismissing him as a conman is exactly the point. Which would probably make them furious. Which is also the point. We review #ThePhilosphyofAndyWarhol: the-agency-review.com/philosophy-a... #art @TheWarholMuseum

A sort of rallying cry for creatives where AI is concerned. By way of an apocryphal #HenryFord quotation. More thoughts on Creativity and AI: www.martinbihl.com/business-thinking/creativity-ai-horses-cars-jetpacks-buggywhips #creativity #AI #ArtificialIntelligence

Bob Hawthorne connects #HenryDarger, #JohnSingerSargent and salt shakers from different states as he explores the idea of legacy. #YoureOnMuteThePodcast Episode 1: podcasters.spotify.com/pod/show/mar... #podcasts #legacy #whatyouleavebehind #BobHawthorne

Everything is changing all the time. #CaseyStengel understood that about baseball decades & built teams so he could manage through it & emerge on top. That’s why we reviewed #CaseyStengelHisLifeAndTimes: the-agency-review.com/stengel #baseball #marketing #business #change #innovation

The intro episode of #YoureOnMuteThePodcast exists to explain why I did the podcast and why it is the way it is. Does it do that? Only one way to find out: podcasters.spotify.com/pod/show/mar...

BrXnd Collabs uses AI to reveal surprising things about brands by smashing them together with AI. Some thoughts on those revelations: www.martinbihl.com/business-thi... @brxndai #artificialintelligence #brands #marketing

.#OgilvyOnAdvertisingInTheDigitalAge isn’t just an updating of #DavidOgilvy’s 1985 classic. It is a complete rethinking of #advertising in the context of digital. Because that’s what’s required. Our review: the-agency-review.com/ogilvy-on-ad... @Ogilvy @BloomsburyPub #digitaladvertising

We tend to think the BIG QUESTIONS are only for BIG THINKERS, but all of us are navigating our lives through these things, every day, every week, every year. So, what do YOU think? #YoureOnMuteThePodcast: open.spotify.com/show/06dqbvu...

Is understanding #Millennials important to your business? Only if you want to have one. My thoughts: www.martinbihl.com/business-thi...

How what Joshua Foer learned on his way to becoming the 2006 US Memory Champion can help you make better #advertising. No, really. We review #MoonwalkingWithEinstein: the-agency-review.com/moonwalking-... #marketing @penguinpress #memory

“I want to find clients who really want to change advertising, because they’re the ones who are paying for it and they’re the ones whose businesses rely on it.” “Crazy talk” with the folks at Bold Journey: boldjourney.com/news/meet-ma... #advertising #marketing #creativity #business

As filmmaker, producer and director Tim Harris explains, making a movie rarely happens in a straight line. And in fact many stories aren’t told in a straight line either. So is life not linear too? And if not, what is it? Episode 34 of #YoureOnMuteThePodcast: tinyurl.com/2s3f9v8e

Part of the attraction of #MadMen was the way it made viewers think about their own, non-1960s lives. And it still is. Which is why the insights in #AnalyzingMadMen are still valuable. Our review: the-agency-review.com/analyzing-ma... #advertising #television #1960s @MadMen_AMC @McFarlandBooks

Historians, pundits &sportscasters love to look at key moments & say “there, that right there was the turning point” – but can we identify these moments in our lives as we live them? Art Advisor Rob Fields & I discuss this & other topics on episode 33 of #YoureOnMuteThePodcast: tinyurl.com/3h3pcep3

today in 1892 #waltwhitman died. somewhat later, i visited his house in new jersey and wrote this: instate.wordpress.com/2008/12/19/3... #poetry #americanliterature #newjersey #19thcentury #libraryofamerica #camden

Why do some people succeed early despite the odds while others wander aimlessly until they triumph? Fate? Luck? Talent? Or something else? That’s @andreaskluth’s starting point for his fascinating #HannibalAndMe: the-agency-review.com/hannibal-and... #marketing @riverheadbooks #advertising

What a #marketer’s REAL job is (it’s not what you think): www.martinbihl.com/business-thi... #advertising #marketing

Strategist Marta La Rock – who spends a lot of time thinking about why people do what they do – believes you shouldn’t have regrets. With, however, two important caveats. Agree? Disagree? Discuss. Episode 32 of #YoureOnMuteThePodcast: tinyurl.com/55zyp6nv #regret #MartaLaRock #podcast

You probably think you make a lot of good decisions every day. But more than 40% are #habit. And that’s just the start of how powerful it is in your life. We review Charles Duhigg’s #ThePowerofHabit: the-agency-review.com/habit @cduhigg @randomhouse #marketing #advertising #business

Are #loyalty, #friendship and #love just aspects of the same thing? Can you have one without the others? I push the bounds of my friendship with Fanny Krivoy – and probably her loyalty as well – with the question I asked Cameron Weston in Season 1: tinyurl.com/bddk7k6y #YoureOnMuteThePodcast

Companies are bringing people back to their offices because they say their corporate culture is dying. But is it?: www.martinbihl.com/business-thinking/culture-and-on-site-work #remote #onsite #hybrid #advertisingagencies #advertising agency #office #work #workplace #culture

Watching a brand evolve over decades almost always provides value. Watching one evolve over centuries definitely does. We review @paulpacult’s #ADoubleScotch: the-agency-review.com/double-scotch @ChivasRegalUS @pernod_ricard @TheGlenlivet @TheGlenlivet_US @WileyBusiness @DDB_Worldwide

Small agencies are good at some things & #bigagencies are good at some things. But big agencies are not good at the things small agencies are, no matter how many of them they buy. www.martinbihl.com/business-thinking/small-is-the-new-big-agency-mergers #marketing #smallagencies #advertising

“Legacy” isn’t just what they write about you in the trades, it’s everything that you leave behind - your work, sure, but your relationships, your reputation, what you stood for. New Biz Consultant John Heenan & I talk about this & more on episode 30 of #YoureOnMuteThePodcast: tinyurl.com/29ybjec7

In #Linked, @barabasi deconstructs networks & we learn that what we thought was holding everything together isn’t & what IS holding everything together, we’re trying to destroy. Our review: the-agency-review.com/linked #networks #society #socialmedia #advertising

Anger, fear, curiousity, are all traits that make sense in terms of survival. But why do humans have a sense of humour? How does THAT help? Matt Coppola and I explore this question, with forays into Bob Newhart, Richard Pryor, & others. open.spotify.com/episode/7paj... #humour #comedy #senseofhumor

Some very early thoughts on #AI, #advertising, humans, where they all intersect & what it means. I’ve likely bitten off more than I can chew: www.martinbihl.com/business-thi... #artificialintelligence #creativity #marketing #advertisingagencies

Even @andynairn wouldn’t say that the only thing that made #LuckyGenerals successful was #luck. On the other hand, he wouldn’t deny it hurt any. We review #GoLuckYourself: the-agency-review.com/go-luck-your... @LuckyGenerals @commsbreakers #marketing #creativity #advertising @quincydjones

“Class” carries a whole lot of insights that simple #HHI doesn’t which is why getting a smarter definition of it could be helpful to advertisers. www.martinbihl.com/business-thi... #class #marketing #advertising #strategy #culture

When you ask CD & writer Derek Walker a question, be prepared for an answer that is smart, compelling, unnerving & right on the money. At least, that’s what happened when we asked him – as we asked Jim Harper in season 1 - why is curiousity such an undervalued trait? open.spotify.com/episode/4Wz3...

Why the way you are thinking is wrong and has been wrong for thousands of years. We review Rebecca Heiss’s Instinct: the-agency-review.com/instinct @DrRebeccaHeiss #instinct #advertising #marketing #brains #thinking

We strive for happiness and yet it always feels like the bad things resonate longer than the good things. Why is that? This is the question I asked Michaela Morgan in season 1 and which I posed to Creative Director Anthony Giaccone on episode 27 in season 2: open.spotify.com/episode/480S...

I decide to weigh in on creatives, #AI and the current state of #advertising. Oh well, it was a nice #career while it lasted. www.martinbihl.com/business-thi... #ArtificialIntelligence #Advertising #AdvertisingAgencies

.@JRQuestus & @jordanberg namecheck @Uber, @thenorthface and @patagonia as they make the case that consumers demand a different role for advertising. It’s a good case. We review #Friction: the-agency-review.com/friction @questusagency @powerHouseBooks #advertising #marketing #brands

If you want to know what makes good animation, you could do worse than ask a copywriter. Not a LOT worse, but still… My observations after judging the Collision Awards: www.martinbihl.com/business-thi... #CollisionAwards #animation #marketing #advertising #awardshows

Probably any discussion of the difference between being forgiven and being pardoned will wander into Richard Nixon territory. But when I asked Concept One Chief Creative Officer Bill McBrayer about it, we didn't stay there. Episode 26 of #YoureOnMuteThePodcast: open.spotify.com/episode/5yQ8...

The more we learn about the brain, the more we learn that how we do advertising is probably wrong & not fixed by some new tactic or analytics tool. Find out why in our review of #JohnPollack’s #Shortcut: the-agency-review.com/shortcut #analogy #writing @jdpollack #advertising #marketing

Relationships are built on and thrive on instantaneous cues and signals. And yet the interpretation of those cues and signals is defined by perspective. So how can they survive at all? We ask Vishakha Nangalia, planning director at Ogilvy Mumbai – about this & more. open.spotify.com/episode/1JQT...

The difference isn’t between #B2B agencies & #B2C agencies. It’s between good ones & bad ones: www.martinbihl.com/business-thi... #businesstobusinessmarketing #businesstoconsumermarketing #advertising #creativity

Los Angeles fascinates us for many reasons not the least of which is that we can’t figure out why it fascinates us. So we look to others for insight. Like Rosecrans Baldwin. What do we learn?: the-agency-review.com/everything-now #LosAngeles #cities @rosecrans @mcdbooks @LACity #EverythingNow

Marketing's hard enough when we know what the guardrails are. When they're constantly shifting, changing & being built in realtime, it’s almost impossible. Almost. My thoughts on cannabis marketing: www.pm360online.com/why-cannabis... #cannabis #marketing @PM360online #branding #advertising

Alex Bogusky was famous in his career for breaking new ground. So we asked him a question that we hadn’t asked in Season 1, but that grew out of our conversations then – in which he explores happiness, joy, contentment & more. Episode 24 of #YoureOnMuteThePodcast: podcasts.apple.com/us/podcast/e...

The job of a marketer is to get their product or service noticed. So why does most #advertising avoid that at all costs? & what does that have to do with #naming? Everything, actually. We review #MerriamsGuidetoNaming: the-agency-review.com/merriams-nam... #copywriting #marketing #LisaMerriam

Hundreds of people gathered at Patriots Park right now in Tarrytown for a Stop the Cuts Rally — holding Rep. Mike Lawler (R-NY) accountable for his vote to decimate Medicaid.

yeah bitch

This is blood-boiling. Charles Rogers was awarded the Medal of Honor in Vietnam after being wounded three times leading the defense of a position. Google his name and the entry below comes up. When you click, you'll see the page has been deleted and the URL changed to include "DEI medal."

If you live in NC, call every Republican politician you know. Call every farmer you know and ask them to do the same When money walks , voters talk. Make sure they know this effects everyone in their town and state www.wunc.org/news/2025-03...

We start by asking the artist Gini Frank Fischer the question we asked Ted Johnston in Season 1 - why some people are #artists and some are not, and end up exploring just how powerful #creativity really is. Episode 23 of #YoureOnMuteThePodcast: open.spotify.com/episode/01bu...