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uale75.bsky.social
SEO Strategist & Digital Temporary Manager. www.mariachiaramarsella.it #SearchFoundry
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Google testa AI Mode in SERP blog.google/products/sea...

#ukraine #americans Those who voted for Trump are also responsible for the worst blackmail in history, which closely resembles Hitler. And the "comedian" #zelensky beats #trump 10 to 0 in terms of seriousness.

La parola d'ordine non solo nella #SEO ma in qualsiasi contesto un cui si voglia essere davvero competitivi è "team interno", anche (e soprattutto direi) nelle banche. www.linkedin.com/posts/marsel...

Let's change "user interaction signals" to "agent interaction signals" :) -> More from the earnings call: Google wants Search to be more like an AI assistant in 2025 Yep, it's another step towards Jarvis. I keep saying that, but it's true. #google #seo #ppc

"yes, embedded resources are cached for a while" on @seroundtable.bsky.social www.seroundtable.com/google-embed...

On Thursday, January 23rd, Google updated its search quality raters guidelines PDF document www.seroundtable.com/google-searc...

#SEO and #DigitalMarketing: hobby or strategic investment? At "Colos-SEO" (Rome, Jan 24), I'll speak about strategy, resource allocation, budget management, and avoiding pitfalls like fake news. Online visibility is an investment, not a hobby! www.colos-seo.it

By Google "Adding a recommendation about accepting ratings and reviews" developers.google.com/search/updat...

IndexWatch - The biggest winners of 2024 Our annual UK report is now available. 200 domains listed. Seven winners analysed: savemyexams com senecalearning com vinted co uk golfclubs4cash co uk deliaonline com thekitchn com reddit com 🔍 www.sistrix.com/blog/indexwa... #seo #google

Interesting #SEO reads that you have maybe missed, but could have discovered if using news.seofomo.co. 1/

"Junior SEO Manager"... 🤔 How can someone be a "junior" and a "manager" at the same time? A colleague rightly pointed out this observation after coming across a job ad like this (Italy) www.linkedin.com/posts/demetr... @martinomosna.com comment wins: Junior SEO Manager is a "low-paid SEO manager" 👏

The export button available for the 24 view by Google Search Console

"Startups In 2025 Don't Necessarily Need A Blog" (Google).... But in any case, I always recommend reading the original sources, even if the website sharing the news is absolutely reliable. Always read everything ...carefully 😊 www.seroundtable.com/google-start...

The 2024 recap by Google developers.google.com/search/blog/...

Who remembers the Google leaks? It was chaos. But nothing happened. We've known for ages that the quality of interaction with a page is important. 𝗔 𝗽𝗼𝘀𝗶𝘁𝗶𝘃𝗲 𝗱𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝟮𝟬𝟮𝟱: no focus on keywords; let’s think of an 𝗲𝗰𝗼𝘀𝘆𝘀𝘁𝗲𝗺 𝗼𝗳 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲𝘀 🥳

@johnmu.com I heard from an agency telling customers that if they’re not using AI to create content by 2025, they won’t get the organic visibility they want. Please help us fight this fake news! 💡Let’s identify the top 10 SEO myths for 2025 😁 (and this one is definitely on the list!)

Heads-up about the December Spam Update: I'm seeing some huge drops on sites, and several were negatively impacted by the December or November Broad Core Updates too (but not as badly as the spam update). Wow, and some big sites... Very interesting. Stay tuned.

Moving the web to HTTPS was a big deal, it matters for all users (and all the sites that they use). Big kudos to everyone who worked on this, for big sites & small. Thank you.

Google released the December 2024 spam update status.search.google.com/incidents/UU...

Se sei un'impresa e vuoi capire (anche) come e quali bandi e finanziamenti utilizzare per crescere nel #digitalmarketing segna questa data 𝟮𝟰/𝟬𝟭/𝟮𝟬𝟮𝟱 a 𝗥𝗼𝗺𝗮 Colos-SEO 😀 www.colos-seo.it

By Google "Consolidated robots.txt error handling documentation into a single spot" developers.google.com/search/docs/...

Let’s all say it together: "Google’s spam policies state that the existence of freelancer content in & of itself is not a running afoul of the site reputation abuse policy" It’s not by removing the "pen" that you reduce the damage, but by fostering a culture of honest, high-quality information.

As SEOs, we often struggle to get developers to believe us when we say "Mueller said this" or "Splitt said that." Here, you can quickly find the official statements (and make your life as a misunderstood #SEO a little easier 😁)

@johnmu.com What advice would you give to overcome skepticism? Quoting "Google said it" often works, but insights are scattered (videos, forums, tweets). Could "standard" SEO topics be organized so their exact statements are easier to find? (Ex. below: role of internal links)

I knew it 🤣🤣🤣🤣🤣🤣🤣🤣

Colos-SEO 😀 24 gennaio 2025 a Roma, l'evento #SEO e #SEM per imprese www.colos-seo.it

The Dec. 2024 core update is rolling out, and we expect it will complete in two weeks. If you're wondering why there's a core update this month after one last month, we have different core systems we're always improving. This past blog post explains more: developers.google.com/search/blog/...

"Google is rolling out a new date picker and 24-hour report that shows data by hour" by @seroundtable.bsky.social www.seroundtable.com/google-searc...

When an official italian .gov website turns into a Cialis showcase, you know there's a problem. Opendata-ercolano.cultura.gov.it got hacked due to poor maintenance. Security is not optional, never. With @vnotarfrancesco.com @martinomosna.com www.linkedin.com/posts/marsel... #SEO #WebSafety

Eccellente ed esaustiva guida dell'amico e collega Gianluca Fiorelli che dovrebbe diventare un libro :)⭐⭐⭐⭐⭐

Based on my experience, if the content is exhaustive for the query and search intent, I've seen improvements when repetitive text is removed/rephrased. And when I say "improvements," I’m not just referring to how Google might react, but also to user signals—which, to me, are more important. 🙂

How to simplify complex #SEO concepts? In this article, I show how AI explained canonical, soft 404, and noindex URLs using #metaphors. Yes, it's in Italian, but you can translate it 😁 www.linkedin.com/posts/marsel...

Top trending #searches of 2024 by #Google trends.withgoogle.com/year-in-sear... Explore global trends and see what caught attention across different countries. Comparing national trends can be super interesting...😁

#SEO news: canonicalization, clustering, and HTTP codes In the latest Search Off the Record podcast by Google For Italian SEO colleagues, my full analysis on LinkedIn www.linkedin.com/posts/marsel... The official source is here: www.youtube.com/watch?v=6bAl...

Good Morning Google Land! This is the Dec 4th edition of "Core Update Notes". Yes, DEC 4th. It's still going (at least technically.) I checked many sites heavily impacted & most are moving in the same direction or have leveled off. I'm not seeing any major changes for most (so no major tremors).

New content by Google about #crawling: "Crawling December: The how and why of Googlebot crawling" developers.google.com/search/blog/...

#SEO "analisi di rilevanza trasversale" e reframing Come trasformare criticità in opportunità (sì, anche nella SEO😁) www.linkedin.com/posts/marsel...

This phrase represents one of the most important principles of 2024 for me. In the world of #SEO, where data drives every strategic decision, let’s be inspired by this vision for 2025 as well. By Roger Montti⭐️⭐️⭐️⭐️ www.searchenginejournal.com/chrome-site-...

Will Google give us another December "gift"? 🎁😁 Let’s look at the pattern: December 2022: Link Spam Update December 2021: Product Reviews Update December 2020: Core Update So… statistically speaking, what are the chances of a December 2024 update? 😅 status.search.google.com/products/rGH...

Finishing my slides for #smconnect: “Brand the Machine” aka how to make understand to Search Engine and LLMs that a brand is a brand. Because there’re a lot of misunderstandings about this topic, and some lead to visibility disasters and useless complaints about “big brands”.

How to use images with ChatGPT to come up with alternative ways to describe products🙂 This #prompt, originally in Italian but easy to translate, helps analyze product features and craft better #content www.linkedin.com/posts/marsel...

Wow. Want to see how Google's Chrome tracks your Site Engagement Metrics? Copy and paste this setting into your Chrome browser: chrome://site-engagement/ Now imagine what Google could do with this data aggregated across the web 😮 Read more: dejan.ai/blog/site-en... via @dejanseo.bsky.social

#SEO is like conducting an orchestra: it’s not just about knowing the rules but harmonizing skills development, content, design 🙂 www.linkedin.com/pulse/why-se...