If a load-bearing pillar of your electoral strategy is to get people who refused to vote in 2024 (when it really obviously mattered) to vote for you in the future, you're going to lose.
By all means, try, but don't bet democracy itself on people who will just find a new excuse not to vote for you.
By all means, try, but don't bet democracy itself on people who will just find a new excuse not to vote for you.
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Mobilizing reliable voters, flippable votes, and new voters are good priorities--chasing the handful of people who *refused* to vote is pointless: their self-image > our wellbeing.
https://catalist.us/whathappened2024/
The winning coalition in 2020 notably won because it included a lot of people who aren't super-engaged (and who thus weren't engaged in 2024) but aren't staking out a moral refusal position.