jdaykin.bsky.social
Marketer and media leader. Global Head of Media at ššš„Ŗš„¤- Previously š« šŖ šø š š„
WFA Ambassador. Author of #InclusiveMarketing & a chapter of Eat Your Greens. Champion of inclusion and conscious media. Eurovision fan. Views my own. š³ļøāš
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895 following
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Audits wonāt find anything āwrongā but I suspect they could ask a simple question⦠is there one or two countries which gets an awful lot of 10-20 votes from people compared to others which just get 1 or 2? Thatās the data needed.
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If you were strongly motivated in some way to make a point about your countryās participation, and perhaps encouraged by leaders in your community, it doesnāt need a vast dark conspiracy or hackers⦠just a small effort.
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Costs a Euro to vote online⦠for about ā¬20k you could all but guarantee 12 points from the market⦠biggest barrier would be needing 1,000 credit cards, but most people have a few cards⦠you might only need about 250 willing volunteers.
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The public Spanish televote data is actually insane. I assumed millions of votes were cast and it was a huge effort to mobilise people to make an impactful differenceā¦a mere 145k votes cast IN TOTAL in the Spanish Televote.
escxtra.com/2025/05/19/r...
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The ONLY reason to have a #Eurovision voting system which allows multiple votes for the same country is greed/profit⦠but in doing so it makes it vastly easier for a small group of people to influence the vote⦠each one of them able to equal 20 normal voters (more with multiple phones, cards etc)
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#justice4linda
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Anything could happen to Malta⦠I think large parts of Europe may find it hard to swallowā¦
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I donāt get the surprise⦠it was badly performed and quite bad to begin with?! Not like Kate Ryanās injustice.
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I adore Iceland⦠not sure why itās not the run away favourite lol
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You can follow all of the Captainās #DigitalSense adventures over on TikTok: www.tiktok.com/@captaindigi...
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And so, the adventure continuesā¦
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Itās a 5-minute long metaphor raging against social āengagementā and short term digital KPIs.
#DigitalSense Articles for Further Reading: www.linkedin.com/pulse/its-be...
www.linkedin.com/pulse/its-be...
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I think technically thatās an advert for the hotel⦠for sure there is no one at Diageo concocting a master plan on how to waste money by advertising as close to schools as possible: