jimnaughton.bsky.social
Formerly: Episcopal comms guy, NYT Sports, WaPo Style, Daily Orange. Currently, thrilled about my new granddaughter, trying to write something. He/him
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At least one.
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I definitely lean in that direction, but then you get back to the same problem we were discussing yesterday about websites that are out of date or otherwise a mess. It’s always a question of whether the organization that has the capacity has the local knowledge to make things work.
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Just found this on the restroom wall of a coffee shop in Decatur.
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I would love to hear people’s thoughts about marketing at scale. Or if marketing at scale is even worth it. It’s hard to speak a true sentence that applies to every church in a diocese. Also, you end up driving people to mediocre places you wouldn’t go to yourself. It’s a challenge.
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I can’t speak to the situation in Canada. But I think one thing the church has to learn is that if you have an office and budget line called X, that doesn’t mean you’re actually effectively doing X and at some point you need to figure out why not. And the answer may be structural.
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I see what you did there.
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More than one.
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When I was comms canon in DC, we created and offered to maintain websites for every parish. This was ~2003. Many small parishes didn’t have sites. We found folks just couldn’t keep them up, or be in touch with us to keep them up. The lack of administrative capability of many parishes is astonishing.