whoadvertiseson.bsky.social
Tracking sponsors of right-wing news. Please take a moment to like our current top post calling out Fox News sponsors. Data is available on whoadvertiseson.org and whofundstheright.org for use in your own activism.
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Showing the true face of Newsmax. Fortunately per our spot monitoring their advertising is still struggling: mostly supplements and right-wing affiliated products ("biblical investing"). But we do sometimes see pharma/healthcare companies like Novo Nordisk and Humana that should know better.
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This is what Trump's favorite network thinks of the LGBTQ community and he hasn't said boo about it. He's clearly an antagonist.
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It's also a good reason to pay attention to who is sponsoring Fox News Channel. These are nine corporations we have been seeing a lot recently: Liberty Mutual, Haleon, JPMorgan Chase, Abbvie, Mercedes Benz, Expedia, Progressive, Abbott Labs, and AT&T.
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For an audio book version please buy it from Libro.fm which allows you to also support a local independent bookstore: libro.fm/audiobooks/9...
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If you oppose biased Fox News, shop responsibly: biggest current Fox sponsors include Force Factor, Jones Road and Qunol.
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Ugh, yeah that is awful. They've completely bought into the Fox News/NY Post portrayal of New York City in which its primary challenge is some vague sense of "disorder" rather than obvious housing and affordability crises, which are in part symptoms of success.
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Yeah cooking and crosswords can be tough ones to quit. For crosswords on iOS I suggest Omni Crosswords available in the app store.
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It's only early the next day, and a protest that brought out millions of Americans into the streets is now not even mentioned on the lengthy New York Times homepage. Stop giving them your money. Stop giving them your attention. They are not serious journalism.
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Exactly
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To explain: if Omnicom+Interpublic is considered an "advertiser" placing ads on sites for "clients", it could be barred by this rule from following a client preference to blacklist specific content. Plus the administration will lean hard on these companies just like with universities. Bad stuff.
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Yes. Even though I'm not quite as trusting of their corporate marketing team, as long they stay below the 1% of total Fox News ads threshold I'll stop listing them for a while.
And in principle, I feel the same way as you. I came to Nike's defense when a video was circulating about them.
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But certainly there are much bigger supporters of the right then Warby Parker. In fact our data is used as part of a project called Who Funds the Right (whofundstheright.org) which is all about that. In the end we need to follow the money to get out of this mess, wherever it leads.
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I disagree mostly, but am sympathetic and take your point. The fact is that Warby Parker could prevent their ads from appearing on Fox News despite the complexity of media buying, and I hope they do so quickly since this is a brand risk for them, and I actually do like them! [1/2]
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Waiting for 2/2... (I totally disagree but am interested!)
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And pictured here are all the ads we tracked for them. I'm surprised too! But maybe Warby Parker has changed or is not who people thought they were. Advertising is sponsorship since it makes content profitable, so companies need to responsibly choose where their ads run.
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We track Fox News ads using daily sampling in a spreadsheet (pictured below). A Warby Parker ad ran yesterday during the show Outnumbered and we've seen others also since April. I pasted the two screenshots side by side. You can get more information on our website: whoadvertiseson.org
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The normalization of ever more extreme right-wing news over decades is a factor. Even today, Warby Parker thinks it is normal and acceptable for them to sponsor obviously-biased Fox News Channel (this was spotted yesterday). If we want this to end, tell them that, no it is not.
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To help call about sponsors of right wing Fox News Channel as they outrageously spin the LA protests, please give us a follow: bsky.app/profile/whoa...
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Yes! We track their earnings. We encourage opposing Fox News on all fronts. A dollar to them is a dollar however they get it or lose it. Calling out sponsors works since brands track mentions, so please folks engage with our posts that name them. But also of course reconsider your cable options.
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And here's who is backing Fox News...
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Good explanation of how Fox News is a root of our current crisis. These are from 2022. Somehow JPMorgan Chase and Haleon are still sponsoring in 2025.
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Yeah this is a good point. Something can start on a marginal text platform and spread to other media and platforms. That is important from a brand safety standpoint. Also to the extent Tiktokers use "data" to make arguments in videos, they need to get that information from somewhere.
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Fox News sets the narrative precisely because Schiff, CNN, NYTimes etc. all feel they need to respond to whatever Fox airs in order to appeal to "both sides" And meanwhile they all ignore good on-the-ground reporting since it is mostly independent. So the narrative is basically whatever Fox says.
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The closest there is to a #TeslaTakedown on #Fox is the @truthoverfox.bsky.social movement so I suggest joining them. They are great.
But the hard part goes beyond cable bundling: Fox News is part of Fox Corp. So all the sports on Fox, its network shows and Tubi help prop up and protect Fox News.
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I think it's a PR move to salvage his reputation. But after he mocked and destroyed USAID, his brands should forever be symbols of barbarity. No thank you, Tesla robotaxi. I'll catch a different ride. www.nytimes.com/2025/05/30/o...
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Finally, to put this in perspective, Warby Parker is nowhere near close to the top sponsor of Fox News Channel right now. These are the current top 12 according to our sampling, including supplements Force Factor and Qunol. You can always find our data for Fox News at whoadvertiseson.org/foxnews/
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But also Warby Parker just announced a partnership with Google to develop AI glasses. So perhaps we are seeing the emergence of a new corporate Warby Parker that sidelines its original social mission? techcrunch.com/2025/05/20/g...
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Some context and news for this. Firstly, nine years ago Warby Parker was found sponsoring right wing content online, and they took steps to end it, blaming third parties. It may again be the case here that their internal marketing team is not paying enough attention.
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Remember this when Tesla tries to set up a robotaxi service in your town: www.nytimes.com/2025/05/30/o...
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Never seen a CeraVe ad on Fox News.
Personally, I like to give brands a chance once they get called out like this. The ad agency here, BBDO, may yet decide that Fox News is too risky for a well known brand like Neutrogena. That's why we monitor.
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And a message for Neutrogena's creative agency BBDO and corporate owner Kenvue: Sponsorship is a choice. Consumers care who you sponsor. Most hours of Fox News programming appear right-biased. Our project is committed to providing transparency with data: whoadvertiseson.org/foxnews/
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Fox News was sponsored by Neutrogena this evening
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Fox News is extreme right wing and is sponsored by Consumer Cellular, AbbVie, Chase Bank, Realtor[dot]com, and Hallow.