I know everyone hates rainbow capitalism, but I'd still rather have rainbow capitalism than homophobic capitalism
Reposted from
Unseen Japan
As US companies shy away from the LGBTQ community, Japan's Family Mart is embracing it, launching a We Are Rainbow campaign with three other companies to celebrate Pride Month. A portion of profits from select products, such as its famous Famichiki, will support LGBTQ org ReBit.
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Comments
It's one thing to be mercenary with tying a company to pride just to improve sales and otherwise not really caring much; it's a very, *VERY* different thing to forgo that and attach said company to the polar opposite of that with how vile and hateful it is.