Importantly TradeDesk is not looking to make any money with the OS itself, but will rather benefit from a more transparent ecosystem.
I’m wondering, whether TTD is not going to have any benefits, as in first look or guaranteed inventory?
I’m wondering, whether TTD is not going to have any benefits, as in first look or guaranteed inventory?
Reposted from
Lara O’Reilly
Here comes The Trade Desk's TV operating system, Axios reports. But the key will be which TV manufacturers and distributors it partners with. And will exclusivity matter?
www.axios.com/2024/11/20/t...
www.axios.com/2024/11/20/t...
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