Was this UK marketing? I’m wondering if they were heavily inspired by the track Monday Morning by Pulp (from A Different Class, a hit album in 1995). It opens with this couplet:
There's nothing to do, so you just stay in bed
Why live in the world when you can live in your head?
Comments
https://m.youtube.com/watch?v=jeOWGnI0tmM&pp=ygUdc2VnYSBzYXR1cm4gbmlnaHRzIGNvbW1lcmNpYWw%3D
There's nothing to do, so you just stay in bed
Why live in the world when you can live in your head?
… it’s true!