In B2BC (Business-to-Business-to-Consumer) #marketing, a hybrid approach is essential. Utilize Ideal Customer Profiles (ICPs) to identify target businesses and buyer personas to understand the end #consumers. - ThreadSky

kerryalthea.bsky.social • 59 days ago

In B2BC (Business-to-Business-to-Consumer) #marketing, a hybrid approach is essential. Utilize Ideal Customer Profiles (ICPs) to identify target businesses and buyer personas to understand the end #consumers.

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