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mattgarrahan.bsky.social • 46 days ago

From the new Washington Post slide deck

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tsleath.bsky.social•46 days ago

"BHAG" comes from Jim Collins' 1994 book, Built to Last, so is quite a well known term for corporate strategy fans of a certain age... https://www.jimcollins.com/concepts/bhag.html

mthrjo.bsky.social•46 days ago

Ah, yes, vaguely embarrassing management bs that’s thirty years out of date. I bet that went down a treat with the newsroom.

captainmcdan.bsky.social•46 days ago

I still have a BHAG mouse from my employer had a BHAG in 2003 (they didn't make it)

mathewheath.bsky.social•46 days ago

There are stretch targets and stretch targets. But that is pretty hilarious.

samlearner.bsky.social•46 days ago

wow, twice the size of The Messenger's BHAG

mattgarrahan.bsky.social•46 days ago

Full story here https://www.nytimes.com/2025/01/16/business/media/the-washington-post-new-mission.html

kieranhannon.bsky.social•46 days ago

They won’t have an America at this rate of going…which they are enabling.

maxganzii.bsky.social•46 days ago

I may be wrong, but I think when an organization starts pushing out goals like this, and in this way, it's a kind of coping mechanism for a problematic situation, to be organizing such plans and so have the thought and hope of them, even though there's no way for them to happen.

clivingsbkk.bsky.social•46 days ago

Like Trump, MBA thinking ruins everything it touches.

amhoward.bsky.social•46 days ago

BHAG. Brought to you by management consultants from the mid 90s. Awooga.

differentmatt.bsky.social•46 days ago

You laugh, but when she came on board they were 197,500,000 users away from that goal, and today they only have 197,800,000 to go.

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