Book 1 of 2025: Barrel-Aged Stout and Selling Out: Goose Island, Anheuser-Busch, and How Craft Beer Became Big Business by Josh Noel. When I heard a reference to this book and realized that it was the same author as the Malört book, I was sold.
https://www.amazon.com/Barrel-Aged-Stout-Selling-Out-Anheuser-Busch/dp/1613737211/ref=sr_1_2?crid=YZFU9NDCXA57&tag=cocktai-20
https://www.amazon.com/Barrel-Aged-Stout-Selling-Out-Anheuser-Busch/dp/1613737211/ref=sr_1_2?crid=YZFU9NDCXA57&tag=cocktai-20
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