I wanna say it worked because it was made early on when Hollywood did not feel like it had to pander (sorry) to the Chinese market. There’s no ‘because the panda does kung fu, Taiwan is China’ or ‘they are eating noodles - the cultural heritage of China with its 5000 years of history’! iirc - ThreadSky

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niaocollective.bsky.social • 20 hours ago

I wanna say it worked because it was made early on when Hollywood did not feel like it had to pander (sorry) to the Chinese market. There’s no ‘because the panda does kung fu, Taiwan is China’ or ‘they are eating noodles - the cultural heritage of China with its 5000 years of history’! iirc

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bauwerks.net•20 hours ago

Ironically, years later:

https://www.bbc.com/news/world-asia-50093028

bauwerks.net•17 hours ago

Fun fact: I did some script reading work for an international distributor during the peak of Hollywood's pursuit of Chinese box office money, and in addition to providing the usual coverage summaries of the scripts, we had to write what we thought the Chinese B.O. potential was.

bauwerks.net•17 hours ago

Keep in mind, script reading is usually an unpaid intern's job, but some studios or distributors offer paid freelance work, though the pay is usually just beer money. Also, this distributor wasn't seeking readers w/ any expertise in China's markets, so you can imagine how (un)qualified we were.

bauwerks.net•17 hours ago

Speaking for myself, my "assessment" usually amounted to "Uhhh, is the celebrity attached an A-lister? Do they have intl. appeal? If yes, then it'll probably do well!" 😑

I'd bet my co-workers had similar approaches, at best, and I'd bet these experiences were hardly unique in Hollywood.

bauwerks.net•17 hours ago

Anyway, who's to say why Hollywood's success in China was hit-or-miss! 🫠

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