Oh they're desperate lol
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Techmeme
Sources: OpenAI is testing watermarks for images generated using ChatGPT's free account (Mayank Parmar/BleepingComputer)
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https://nightshade.cs.uchicago.edu/whatis.html
Not only is it good advertising but I think people would have felt a lot better about anything AI generated if it was simply labeled as AI.
Anyone not paying now is never going to pay. Just Twitters eight-buck chucklefucks for the remedial class