It's about effects for a terribly large number of people. Cheap wine is an inoffensive(!) medium for ingesting alcohol and, apart from the youth of today, who doesn't like a drink? I prefer cocktails and beer if I just want to get pissed, but who are we to criticise people who like to cheap wine?
Sometimes, not that often, I want to get more than a little tipsy on wine. It just a slightly expensive process. As a friend puts it, "There's a great pleasure in being with friends, getting slowly smashed on really fine wine."
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It is both ultimately wonderful but also peevishly irritating when an argument ends in total agreement!😉😆😆😆😆
Total agreement has its upsides :))