WSJ: “.. Some inside Disney worry that the company has become addicted to price hikes and has reached the limits of what middle-class Americans can afford ..”
@wsj.com $DIS
https://www.wsj.com/business/disney-parks-price-hikes-consumers-0bf4dbd6
@wsj.com $DIS
https://www.wsj.com/business/disney-parks-price-hikes-consumers-0bf4dbd6
Comments
Not sure how they can manage capacity without costs
They would beed to institute a lottery system which would piss people off too
Other option is building more parks…
It might make sense, both Ford and Disney famously had one thing in common....
The families with means will want something more then nostalgia and corporate packaging
Too expensive for an increasingly carved out middle class
Peer pressure marketing will not work eventually
2. Until the crowds actually decline, it’ll keep happening. The article notes that growth in attendance is slowing. But growth in profit is increasing. One of those holds greater sway.
Family Size 3 4 5
Base $5,646 $7,093 $8,856
Upgrade $8,909 $10,770 $12,433
I could have told them that years ago .
Will probably never do it again!
Disney+ Loses 700,000 Subscribers Following Price Increase
When I was a young adult, living 45 mins away, tickets were $20 - middle of the week was not busy.
They have a special for SoCal residents but you have to commit to 3 days before May - what family can do that?