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kris-white.bsky.social
Multi Award-Winning Marketing Leader, AI pioneer & Speaker, working at @TechShowLondon. Striving to give value to at least 1 person with every post.
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I know the world is a shit-show at the moment but wow, #Bluesky is now just a black hole of negativity and fear mongering. Where’s all the positive news at?

Things that keep people from fulfilling their potential: 1. Lacking the courage to try 2. Trying to please everyone 3. Imitating the desires of others 4. Chasing status without questioning why 5. Playing superhero and trying to do it all alone 6. Dividing attention between too many projects

Dear Bluesky, Quick piece of advice. When your posts include an em-dash (long hyphen) between two words with no spaces, like This is a weird post—where’s he going with this? It’s usually a giveaway that AI wrote it. Sincerely, Someone who uses AI every day.

Why do the words ‘yes’ or ‘no’ feel abrupt to type nowadays? Especially on Teams/Slack. I find myself defaulting to yeah, yep, sure, nope, naa… Might be a millennial thing, or maybe just me

The cost of entry and ability to work with AI is the lowest it will ever be. Upskilling now will not only future-proof employees for the future, but offer a competitive advantage as others play catch up.

Some practical marketing advice 👇 How many of these do you adhere to?

Introducing the Tech Show London 2025 Headline Speaker, Chris Barton! Join Chris as he recounts his groundbreaking journey with Shazam - the first AI product to achieve mass consumer adoption. 🎶 Free tickets are still available for 12-13 March: www.techshowlondon.co.uk?utm_source=l...

The Dawn of a New Era 🌩️ Discover AI-ready infrastructure, robust and scalable solutions, and strategies to secure high-performance workloads on 12-13 March 2025 at Excel London. Secure your ticket to Cloud & AI Infrastructure today! 🎟️ www.cloudaiinfrastructure.com?utm_source=l...

ChatGPT now lets you schedule reminders and recurring tasks

The UK unveiled plans to become a leader in AI: 📍 AI Growth Zones: Fast-track areas for AI infrastructure 🏥 Streamlined Public Services:  Will reduce time-consuming admin ⚡️ New Supercomputer:  Will boost computing power twentyfold 📈 Economic Growth: Adds £47bn to the economy each year Exciting!

Keep it simple.

With X and now Meta nuking themselves into oblivion, this may be Bluesky’s best opportunity to seize market share. Go go go! 🏃 www.socialmediatoday.com/news/bluesky...

As a productivity junkie, I’ve heard a lot about ‘time boxing’ but haven’t actually tried it. Has anyone had success with this method? Would you recommend it? hbr.org/2021/09/what...

Automation? Hyper-personalisation? Content creation? AI agents on the way? AI + Digital Marketing = so hot right now.

“Happiness is simply the absence of unhappiness” - Mo Gawdat Sounds basic, but think about it. Striving for ‘more’ like material possessions, career growth or a social following won’t address your underlying problems. Until you identify + address the root of your unhappiness, nothing changes.

Some handy reminders from entrepreneur Matt Gray to have your best year yet: 1️⃣ If it's not a "Hell Yes," it's a no 2️⃣ Epic days create epic years 3️⃣ Insanely simple beats complicated every time 4️⃣ Put skin in the game (book it, buy it, commit)

I’d highly recommend giving the Morning Brew newsletter a read. It's an awesome daily email that delivers the top business news in a way that's informative and entertaining. Best of all, it's free, and only takes 5 minutes to read each morning. www.morningbrew.com/r?kid=5f8dfd01

Found this marketing advice on another platform - thoughts?

“Many users will just be happy to get that extra engagement, whether it’s artificial or not.” Jeez - things are feeling more Black Mirror by the month. Quick reminder, if you post only to get followers, you’re not here the right reasons 🤷‍♂️ www.marketingdive.com/news/Meta-ai...

Someone on Reddit searched for (the non-existent) John Wick 5, and Google spared no expense to lie to them.

Most companies remain siloed, risk-averse, and slow to adapt to AI. Competence and proactivity in managing this change will become a strategic advantage in ‘25. martech.org/lessons-from...

I enjoy this quote from Susan Sontag on finding the courage to change this year: "I must change my life so that I can live it, not wait for it."

"Your habits are a byproduct of convenience.” We’re wired to seek the path of least resistance, so the easiest option is usually the one that wins. 👟 Starting gym in January? Keep your bag by the door. 🚭 Quitting smoking? Make them a pain the find. Give yourself the best chance.

📅 Mark your calendars for March 12th & 13th at Excel London, where technology meets opportunity. 🔮 The future isn’t just on the horizon; it’s yours to shape. www.techshowlondon.co.uk?utm_source=b...

Email is still the B2B marketing GOAT 🐐 Hyper personalisation driven by AI is going to take things to another level in 2025

80% of New Year’s resolutions fail by February. The fix? Build habits, not goals. Try this 👇 🙋 Focus on identity. Become the type of person who takes action. 📈 Start small. Tiny steps build momentum. 🔗 Stack habits. Tie new actions to existing routines. Small actions compound into big results.

Planning an industry event? The days of dry PowerPoints and awkward networking are over. Unique, immersive and personalised experiences are what’ll get people through the door, and keep them coming back year after year. Want to see how it’s done? Visit @techshowlondon.bsky.social this March.

Burnout doesn’t just hurt individuals ❌ It kills creativity, slows execution, and impacts revenue. Build breaks into your workflow and encourage your team to log off after hours. Protecting mental health isn’t a perk; it’s a business strategy that pays off.

Learn how situational content marketing is reshaping the future of content strategies. Adapt and resonate with your audience in real-time. #marketing

@bsky.app will quickly move from a disjointed collection of feeds to an active, connected community. Watch engagement skyrocket with this one.

Some interesting, albeit safe 2025 predictions made by Forbes 👇 AI agents will no doubt top the agenda, but how far off are we from autonomous systems actually managing our daily lives? www.forbes.com/sites/robtoe...

42% of waking hours spent looking at a screen? Wild.

There’s no perfect formula for when to post, but timing matters. Test different slots and track what resonates with your audience. Remember, what works for one brand won’t work for another. Experiment, and let your data guide the way to higher engagement and more meaningful conversations.

Strong leadership is about asking the right questions. Try asking your team this in your next meeting: “What’s stopping you from doing your best work?” You’ll uncover blockers, build trust, and encourage solutions you might never have imagined. Sometimes, progress starts with listening 👂

𝗥𝗲𝗴𝗶𝘀𝘁𝗿𝗮𝘁𝗶𝗼𝗻 𝗢𝗽𝗲𝗻 𝗳𝗼𝗿 𝗧𝗲𝗰𝗵 𝗦𝗵𝗼𝘄 𝗟𝗼𝗻𝗱𝗼𝗻 𝟮𝟬𝟮𝟱 🖥️🚀 Tech Show London has officially opened registration for its 2025 edition, scheduled for 12-13 March 2025 at Excel London. Read more about this must-attend event: www.techerati.com/news-hub/reg...

This ad ran 50+ years ago. Yet so much of it remains true today. Why? Great marketing understands human behaviour. If you have 5 minutes to read this, you won’t be disappointed ✌️

The chaos of managing ChatGPT conversations is OVER. 😮‍💨 Introducing ‘Projects’: • Create organised workspaces • Group chats, files, and tools • Set custom instructions Perfect for managing campaigns, complex tasks, and team projects. Available for Plus, Pro, and Teams users. #AI #Productivity

It’s Monday. So here’s a quick reminder: You control the attitude you bring every day.  You control your reaction to setbacks and challenges. You control your priorities and objectives. So set some lofty goals, hold yourself accountable, and focus only on what you can control. Let’s go get it.

Who knows if Bluesky will ever fully ‘take off’. But I’m willing to give it a go. My name’s Kris, an award-winning marketing leader, thought leader and AI fanatic. I’ll be sharing my experiences, opinions and discoveries on here. Follow along if you like ✌️